The Sustainable Management of UK Marine Resources (SMMR) Network is excited to host another free Lunchtime Webinar! This month Ian Rowlands, director with Siren Calling, a science and environment communication non-profit, will give an insight into:

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Language, Story, Values & You: 4 key ways to communicate

When we talk about our science or our work, the language we use can alienate, confuse, anger or bemuse those we communicate with; and often we never even know it’s happened. Our vocabulary is bonded to our own set of Basic Human Values, but an understanding of this can transform the way we tell better science ‘stories’. This webinar will outline four key ways you might communicate with those you most wish to influence; whether that’s decision-makers, funders, colleagues or public audiences.

Instructions: Please have something to write with at hand and some paper – including a blank sheet of A4 for the end.

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Ian is a former Guardian journalist who has led large-scale public events and conferences on ocean conservation and science. A director with Siren Calling, a science and environment communication non-profit, recently working with the National Oceanography Centre, Sainsbury Laboratory Cambridge University, DEFRA and others, he is passionate about how we communicate about the natural world.

Watch the Recording on our You Tube Channel